I've just finished re-reading
Jim Cramer's Real Money: Sane Investing in an Insane World and thought I would share some tips I found inside.
This is a suggested list of the types of stocks to buy for a diversified portfolio.
1. Buy local.
Cramer recommends that you buy stock in a local company, or even a chain that has a store in your community because you will have a natural interest in the company and also help employ local workers. Besides that, if its a store or restaurant that you can spend your money at, then you'll be helping yourself along the way too! Also, if it is a completely local company, and it turns into a growth stock, then you have a better chance of getting in before it reaches national attention, and potentially experience greater growth in price.
2. Oil stock.
Even without high energy cost years like 2007-2008, Oil stocks are consistent performers. The world needs energy to grow, and alternative energy is just that - alternative. I've no doubt that in the decades and centuries to come, alternative energy will come to replace fossil fuels, but we are a long way off yet. In the meantime, buy shares in Exxon Mobil (
XOM ), BP PLC (
BP ), ConocoPhillips (
COP ) and the like.
3. High yield blue chip.
You want a brand name, blue chip stock that yields more than the S&P 500. Ideally, you'll want a stock from the
S&P 500 Dividend Aristocrats , which lists high quality companies with a history of raising their dividend year over year for the past 25 years or more.
4. Financial stock.
Hmm..given the recent implosion, and subsequent government take overs of the financial sector, it might be best to hold off on these stocks until they get their act together. But, having said that, Cramer's take is that financial stocks have been historically stable and secure. In any event, you should stick to the regional bank instead of the national/international investment bank as regional's are much more stable and offer greater opportunity for growth.
5. Speculative.
This is the one you cut lose on. Swing for the fences, and buy that risky biotech (or whatever) stock you think is the next Microsoft. Aim for the under $10, small to microcap. Just never have more than 25% of your
discretionary investable cash in speculative stocks.
6. Secular growth stock.
Go for a stable blue chip, with a solid product or service which sells well regardless of economic conditions. Be sure to catch it in the down cycle, when the price has dipped but not because of any fundamental problem with the company. Companies that fit this bill include: Anheuser-Busch Companies (Budweiser) (
BUD),Procter & Gamble (
PG),Pepsi (
PEP), Johnson and Johnson (
JNJ), and Coca-Cola (
KO). watch the P/E value, and buy when it dips, that way it will be more likely to rebound.
7. high quality cyclical stock
Buy this stock when the economy is in recession, because these are the stocks that perform well when the economy does well. Dupont(
DD),
3M), Deere & Co (John Deere
DE), and Dow Chemical (
DOW) fit into this category. The key is to buy them when they're at a bottom, and sell them when the economy is booming.
8. Technology company.
This is pretty obvious, but he does offer the caveat that if you picked a tech stock as your speculative stock (#5, above), then this one should be a mature tech company that pays dividends, like Microsoft or IBM.
9. A young retailer.
Retail stocks offer opportunity for huge growth, if you buy before they get big. Once they go national, the rapid growth is over and the retailer will often have trouble adjusting.
10. Hope for the future, with a non-tech stock.
Pick something off the S&P 600, which tracks midcap stocks. This will let you get in on the growth before the stock becomes a large cap stock.